Ad of the Day: A Baby Stands In for All Mankind in Airbnb's Ambitious Global Spot

An adorable overreach

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Airbnb really wants you to know the world is a wonderful place full of nice people. So, please get out of your own house, stay in someone else's for a while, and see how great it can be.

The vacation-rentals-by-owner business is out with a new global campaign from TBWA\Chiat\Day. In the 60-second centerpiece, directed by Lance Acord (of Volkswagen's "The Force" and Nike's "Jogger"), a baby does a perfect bowlegged baby walk toward a windowed door, as a voiceover questions the nature of mankind, and encourages viewers to go learn firsthand.



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