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BOSTON After a two-year interval as the Boston Idea Group, the region’s leading communications trade association is changing its name to the Ad Club, with a mission to become the “Association for Communication Professionals,” a legend that will accompany its new moniker and logo.
In addition, the group (long known as The Ad Club of Greater Boston) has taken over the operations of another industry organization, the New England Electronic Media Association.
Ron Wayland, executive director of NEMA since 1980, will step down after assisting with the transition over the next few months.
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