Activist Investor Wants Sweeping Changes at Campbell Soup, Made This Bananas Campaign to Explain

Third Point LLC calls for an entirely new board

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Activist investor Third Point LLC is calling on Campbell Soup Co. to dump its entire board of directors. Rather than simply writing up its concerns or putting together a presentation on how the company has continued to underperform (although there is a website that shareholders are pointed to), Third Point created perhaps one of the wildest four-minute videos you’ll see from activist investors all year—or possibly ever.

The name for this four-minute masterpiece, “Empty the Can,” is just as eye-catching as the content.

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