Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
LOS ANGELES Acento this week launches a campaign for Mexican beverage brand Jarritos consisting of two television spots, the agency said.
In the first ad, “Jarritos Monks,” a Mexican tourist disrupts a congregation of monks by handing out samples of the beverage. After taking a sip, the monks end up chanting in Spanish. (The spot has a second version designed to introduce Jarrito’s new “Lima Limon” flavor.)
A second spot, “Bottle,” shows a Jarrito bottle with iconic Mexican images such as a statuette of the Virgin Mary and a soccer jersey.
The
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in