Account Planning Comes to Stone Ward

DALLAS Stone Ward has added an account planning department in hopes of further positioning the shop for national growth, the agency said.

IV Whitman is heading up the discipline as director of account planning. Prior to joining the Little Rock, Ark., shop, Whitman was based in Asheville, N.C., for two years. While there, he started and managed the national children’s magazine, Explore!. Prior to that, he worked as an account planner at Omnicom’s Goodby, Silverstein & Partners in San Francisco for a year and at Publicis Groupe’s Leo Burnett in Chicago for two-and-a-half years.

Independent