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How do you get sports fans into the game without them physically being there?
That question was already on Julian Duncan’s mind before fears about the coronavirus prompted athletic leagues to suspend games and play in empty arenas. The CMO of the NFL’s Jacksonville Jaguars joined us for an episode of Top of Mind at Adweek’s CMO Moves Summit in New York last month, and his call for teams to innovate feels even more relevant today.
His
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