McDonald’s Happy Meal Toys Will Be ‘More Sustainable’ by 2025 The fast food giant makes over 1 billion toys per year.
McDonald’s Happy Meal Toys Will Be ‘More Sustainable’ by 2025
The fast food giant makes over 1 billion toys per year.
Juice Press Founder Launches New Health and Wellness Brand
Before founding the health and wellness brand Juice Press in 2010 in NYC and expanding it to 85 locations across the country, Antebi worked in the family business and even [...]
At Target, Customer Experience ‘Is the North Star, Always’
CMO Cara Sylvester on staying true to your brand promise.
Google Exec Says Pandemic Has Reinvigorated Purpose-Driven Marketing
Brands need to re-examine the fundamentals of their purpose.
Beloved but Elusive, McDonald’s McFlurry Is a Fast-Food Icon
The treat-laden frozen dessert is beloved in 99 countries—too bad it's so hard to get one.
From Small-Town News to Gatekeeper to the Stars of DTC
At The Lead PR, Casey McDonald manages media relations for some of the hottest digitally native startups.
Infographic: Why Music Is the Way to Reach Hispanic Americans
Data shows that this demographic responds more to creative with a more aligned cultural twist.
Upwork Makes the Case for Sourcing Talent Globally
Now that we've proven that remote workers do work, Patrick Holly suggests a new way forward.
Lego Campaign Highlights Brand’s Goal of Encouraging Imagination and Collaboration
This is Lego's third year of promoting its "Rebuild the World" campaign.
How PepsiCo Is Taking a Major Sustainability Step in Promoting Its Recycled Bottles
PepsiCo recently made sustainability pledges across a variety of markets.
Mars Temptations’ Creepy Ads Will Make Cat Owners Extra Paranoid About Their Pets
Cat owners wonder: is my pet trying to eat me?
Today’s Top Talent Aims to Empower in Tommy Hilfiger’s Fall 2021 Campaign
A new campaign created by agency Laird asks customers what inspires them the most.
To Be King of Candy Crush, You’ll Have to Get Through Khloé Kardashian
She's a longtime fan of the game and self-professed 'most competitive' Kardashian.
Jones Soda Revives ‘Gag-Inducing’ Turkey and Gravy Flavor After a Decade off Shelves
Only 35,000 bottles of the 'intentionally challenging' savory beverage will be available.