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This first full week of May was marked by heaps of creative crisis campaigns to keep us inspired as the country continues tackling the coronavirus—from their couches or on the frontlines.
We saw a chickpea cereal startup’s co-founder set up a drive-thru sampling experience in his own driveway, Amazon Alexa-enabled devices pay our rent in the form of MoonPies, LEGO’s sardonic plastic Caped Crusader star in a PSA, a veteran hip-hop magazine get a brand refresh, Daniel Radcliffe become Harry
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