Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK The Scotts Co. has followed former Wolf Group executive creative director Mike Rogers to his new venture, giving the two-day-old shop an account estimated to be worth nearly $80 million. It was the now-defunct New York agency’s largest client.
The Wolf Group in New York, which was shuttered Friday, handled creative duties on Scotts’ Miracle-Gro, Ortho, Lawn Service and Osmocote brands. Creative department employees out on shoots for the Marysville, Ohio-based client were directed to return home immediately.
Client
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in