8 Food Marketing Trends You Need to Know About Right Now

From culinary catwalks to whimsical wrappers

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Called the Organic Valley Coffee Shop, this unique pop-up store opened in Manhattan a few weeks ago to lines a dozen deep. The caffeine-seeking crowd didn't know, but soon found out, that the joint sold only Organic Valley Half & Half in sizes like Lil Bit, Double and Lotta, a not-so-subtle poke in the eye to a certain mega chain. The whole venture, in fact, was sort of a goof, but it made for great video starring a folksy dairy farmer chatting up Nolita hipsters.

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