Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
BOSTON Bridgestone Firestone today said it has invited seven agencies to compete for its broadcast creative and media assignment. Estimated billings are $25 million.
Asked to make capabilities presentations are: Havas’ Arnold in Boston; independent Cramer-Krasselt, Interpublic Group’s Foote Cone & Belding and Publicis Groupe’s Leo Burnett, all in Chicago; The Richards Group, an independent in Dallas; and Publicis’ The Kaplan Thaler Group and WPP Group’s Grey (the incumbent), both in New York.
Finalists will be chosen early next month in the review being led by Pile and Co.,
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in