Voice

7 Marketing Predictions From the Chairman of Cannes Lions

Creativity and innovation are crushing it right now

an illustration of a telescope poiting at
Looking forward in an industry when it feels like that isn't exactly easy to do.Getty Images
Headshot of Philip Thomas
By Philip Thomas

May 14, 2020

We’ve been here before, except we haven’t. In 2009, delegates and award entries absolutely tanked. The global financial crisis smashed Cannes Lions like a freak wave, dumping us dazed and confused on the beach. At the time, I was convinced that nothing could be as bad again.

Headshot of Philip Thomas

Philip Thomas

Philip Thomas is chairman at the Cannes Lions.

Recommended articles
Related Articles

There is a projector coming out of someone's head; the projector shows a bunch of people and the world; displaying the interconnectedness of the world

Brand Marketing

Memorable Moments Are the Key Connection Between Brands and Consumers

By Daniel Bonner

Two images; on the right is a group of people celebrating on stage; on the left is a group of people in an audience looking frustrated and distracted

Cannes Lions

Fascination and Frustration in the Media Jury Room at Cannes

By Mark Murray Jones

four marketers are seen talking on a stage at an event that says Lions Health at Cannes

Cannes Lions

Marketers Prioritize Making Habit Changes at Cannes Lions Health

By Leigh Householder

A white paper with a poem on it in front of a pink background; the title of the poem reads 'Christmas Eve'

Cannes Lions

3 Ways Secret Messages Spark Positive Change in Health and Wellness

By Leigh Householder

Microlearning
View All


Connected TV Enables Effective Audience-First Advertising


Maximize the Value of First-Party Data for Today and Tomorrow


Subscriber Onboarding and Engagement Done Right


Why Brands Should Embrace Supply Path Optimization Now

You Might Like


Changes Across Retail, Publishing and TV Will Deliver More for Advertisers and Consumers in 2022

By Maureen Noonan


First-Party Data Is Great, But It’s Not Enough

By Rob Armstrong, VP of Product, Eyeota


Are You Having ‘The Privacy Talk’ With Your Marketing Partners?

By Foursquare


Research: The Intersection of Physical and Digital Commerce

By Inmar Intelligence