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NEW YORK Six agencies have advanced in the review for the creative portion of Payless ShoeSource’s North American ad account, sources said.
Moving on are: Publicis Groupe’s Saatchi & Saatchi and The Kaplan Thaler Group, both in New York; Omnicom Group’s Goodby Silverstein & Partners in San Francisco, Martin/Williams in Minneapolis and BBDO in Chicago; and independent Cramer-Krasselt in Chicago, sources said.
Incumbent Barkley Evergreen & Partners in Kansas City, Mo., declined to defend, but will continue working with the Topeka, Kan.,
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