5 Times Influencers Helped Yesterday's Luxury Brands Get Chic Again

Back in 1955, Paramount Studios’ legendary costume designer Edith Head sized up a young actress named Grace Kelly and handed her a sac à dépêches, a simple leather handbag made by Hermès in Paris. Because she worked for Alfred Hitchcock, Head could pretty much buy what she wanted. And to Head’s unerring eye, the 26-year-old Kelly, starring alongside Cary Grant in To Catch a Thief, required a simple, stylish purse. The bag’s appearance in the film was forgettable, but a year later—and shortly after Kelly married Prince Rainier of Monaco—she used the bag to deftly conceal her obvious pregnancy from the paparazzi.