450 Cannabis Brands Gathered in Palm Springs. Here's What You Could Learn From Them

As a $25 billion sales year ends, legal cannabis players are preparing for even more growth

PALM SPRINGS, Calif.—Let’s clear up some likely misconceptions about what happens at a cannabis convention: No, they do not shoot weed out of T-shirt canons. And they don’t give it away for free—that’s illegal, even in the most permissive states.