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CHICAGO Hilton Hotels has issued a request for proposals to agencies as it reviews creative and media duties for its flagship brand and the Hilton family of hotels, the client confirmed.
Interpublic Group’s Foote Cone & Belding has handled the business for seven years, with work coming from the agency’s Irvine, Calif., and Chicago offices.
FCB has been invited to participate in the review, which is expected to take about three months. FCB said it intends to defend.
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