$40-50 Mil. Pilsner Biz to Leagas

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

Leagas Delaney’s office here has won the Pilsner Urquell International beer account, adding a rapidly expanding brewery to its client list.

Executives at Leagas said the account may eventually be worth $40-50 million in billings.

The decision came after a review that included WCRS, London, and Wieden + Kennedy’s office in Amsterdam, Netherlands.

Pilsner Urquell is a well-known beer brand in the Czech Republic. The brewer wants to expand the market for its golden beer to other areas in Europe, North America and the Pacific.





AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in