Voice

3 Ways to Break Through the Social Noise and Shape a Strategy That Resonates With Audiences

It leads to an increase in consumer loyalty

phone-entertain-CONTENT-2018 — Social media can be a lot to juggle, but if you focus your strategy, you'll yield a lot more results from your audience.Getty Images

July 10, 2018

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from Gatorade, Marriott, Alo Yoga, Campbell's, Uncommon James and more. Book now.

Disruption is a familiar term in advertising, but there’s one modern development that’s had a bigger impact on advertising than anything before it. Surprise! It’s social media.

Lizz Kannenberg

@lizzkannenberg

Lizz Kannenberg is the director of content at Sprout Social.

Voice

3 Ways to Break Through the Social Noise and Shape a Strategy That Resonates With Audiences

It leads to an increase in consumer loyalty

Lizz Kannenberg

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Lizz Kannenberg