3 Still Standing In $30 Mil. Pitch For GNC, Rite Aid

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Three finalists will present creative concepts late this month in a bid for creative duties on a Rite Aid/General Nutrition Centers joint venture: Publicis and Kirshenbaum Bond & Partners, both New York, and D’Arcy Masius Benton & Bowles, Troy, Mich., sources said.
A decision on the $30 million account is expected in early April.

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