3 Shops Vie for TBWA Chiat/Day's $12-15 Mil. KPMG Client

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KPMG Peat Marwick is conducting a review for its estimated $12-15 million U.S. ad account involving four New York agencies.
George Ledwith, director of corporate communications at the New York-based company, confirmed the participation of incumbent TBWA Chiat/Day as well as Bozell Worldwide, Saatchi & Saatchi Advertising and Lowe & Partners/SMS, all New York.

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