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Three agencies last week emerged as finalists in the review for DeScenza Diamonds’ ad account.
Looking to catch the eye of the jewelry retail chain are Haggman, Manchester, Mass., and Greenberg Seronick O’Leary & Partners and Pagano Schenck & Kay, both Boston.
Included on PSK’s pitch team is a representative from Media First International in New York, the agency’s affiliated media buying service, which will handle media chores if PSK wins the business.
There is no incumbent on the DeScenza account.
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