3 Pursue $45 Mil. in Media for Shell Brands

How can you keep pace with an accelerating marketing ecosystem? Join us at Brandweek Sept. 12–16 in Miami alongside leading CMOs, founders and change makers from GatoradeMarriottAlo YogaCampbell'sUncommon James and more. Book now.

DALLAS Three shops have advanced in the review for the media buying accounts of Shell Lubricants’ Pennzoil Motor Oil and Quaker State Motor Oil, the client said.

The shops that remain following a cut from six last week are Publicis Groupe’s Optimedia, Omnicom Group’s OMD and Interpublic Group’s Initiative Media, all in New York, according to Steve Hanson, senior vice president of motor oil brand marketing at Shell.

Publicis

AW+

INDEPENDENCE DAY SALE

Subscribe today!

APPLY PROMO CODE "JULY20" AT CHECK OUT FOR 20% OFF

View Subscription Options

Already a member? Sign in