24/7 Taps Ex-About COO for Media Post

NEW YORK David Hills, the former chief operating officer and president of sales at About, has joined 24/7 Real Media as president of media solutions.

In the newly created post, Hills, 47, will be responsible for 24/7’s domestic media operations, overseeing 24/7 Web Alliance, which represents about 550 Internet sites, and search marketing unit, 24/7 Search, among other divisions.

He will report to David Moore, chairman and chief executive officer at the New York-based online advertising and technology company.

During his two-year tenure at About, Hills supervised the revenue and operations of the New York-based, Primedia-owned company, which includes the About.com Web property and the Sprinks search and contextual marketing unit. Prior to that, Hills held various posts at Cox Enterprises for 21 years, including vice president of sales for Cox Interactive Media.