24/7 Promotes Schmitz to Global Tech Post

NEW YORK 24/7 Real Media has promoted chief technology officer Tony Schmitz to president of technology solutions worldwide.

In the new role, Schmitz, 44, will oversee the New York-based company’s delivery of technology products and services for online marketers and publishers. He will retain his CTO responsibilities.

The promotion comes six months after Schmitz joined 24/7 as a part of its acquisition of Insight First, a New York-based Web analytics firm Schmitz founded in 2000. Before that, he spent two years as a managing partner at marchFirst in New York, where he led a team that revamped American Airlines’ Internet technology infrastructure. He also previously served as a chief technology officer at Grey Peak Technologies in New York and as a principal at Reach Networks, also New York.

Schmitz said that 24/7 plans to integrate the company’s analytics, search and ad serving capabilities to develop new products over the next six months.