24 Hours in Advertising: Wednesday, April 22, 2015

Google searches for the Loch Ness Monster, and Target scores big with Lilly Pulitzer

Here's everything you need to know about the last 24 hours in advertising, in case you blinked.

Buzzing on Adweek:

Search for the Loch Ness Monster with Google Maps 

Google, with the help of adam&eveDDB, now gives users the chance to explore Loch Ness and hunt for the Loch Ness Monster on Google Maps using underwater technology. (Adweek)

Exchange rates help Publicis Groupe's growth 

Publicis Groupe reported its revenue grew by 32 percent for the first quarter, thanks in part to foreign exchange rates and recent acquisitions. (Adweek)

Omnicom Group's revenue drops

Although Omnicom Group posted a net income gain of 2 percent for Q1, its overall revenue dropped 1 percent, down to $3.46 billion. (Adweek)

Teen Vogue runs first sponsored cover

This month's Teen Vogue cover features the first sponsored cover ad for Condé Nast. Teen Vogue subscribers will see a Tresemmé ad on the cover. (Adweek)

Dannon says it has no plans to bring back John Stamos

Netflix officially announced a Full House spinoff, but Dannon's Oikos Greek yogurt says it has no plans to bring Stamos and his Full House co-stars back into its ads. (Adweek)

The upside of Target selling out of its Lilly Pulitzer line

Target sold out of the Lilly Pulitzer for Target line online in a matter a minutes, while store shelves were emptied on day one. Shoppers are upset, but it's good news for Target. (Adweek)

What brands need to consider with new Twitter DM settings

Now that Twitter users can adjust their settings and let anyone send them a direct message, brands need to be careful when using the new feature with customers. (Adweek)

Can't miss moments from the AAF Hall of Fame dinner 

Take a look at the five best moments and lines from this year's American Advertising Federation Hall of Fame dinner. (Adweek) 


Around the Web:

Amazon enters the travel market

Amazon took its first steps into the travel business with Amazon Destinations, a platform for users to search for hotels and lodging. (The Wall Street Journal)

Autoplay dominates video online

Internet users may not like videos that autoplay, but the trend is here to stay, especially as sites like Facebook have adopted it as a standard. (Digiday)

Target addresses Lilly Pulitzer madness

The Lilly Pulitzer for Target line crashed Target's website, and Target's chief merchandising and supply chain officer Kathee Tesija said the outage was unacceptable. (Target)

Blue Bell recalls all of its stock

Blue Bell Creameries voluntarily recalled all of its ice creams, sorbets and frozen yogurts after some of its cookie dough ice cream tested positive for Listeria. (The Guardian)

Yahoo falls short in Q1  

Yahoo reported its first quarter earnings on Tuesday. Both revenue and sales fell short of analysts' expectations for the quarter. (Bloomberg)


Industry Shake-Ups: 

New CCO at FCB West

Karin Onsager-Birch joins FCB West as its new chief creative officer for the agency's San Francisco and L.A. offices. (Agency Spy)

Carrabba's picks new lead creative

Fitzgerald & Co. scored the role of lead creative shop for Carrabba's Italian Grill, beating out three other shops. (Adweek)

SunEdison selects its first creative shop

Grey San Francisco landed SunEdison's creative account after a review. (Adweek)