24 Hours in Advertising: Thursday, Jan. 1, 2015

The best branded Instagram videos, 2014's top press stories and a new theory in Sony hack

Here's everything you need to know about the last 24 hours in advertising, in case you blinked.

Buzzing on Adweek:

The best branded Instagram videos

In 2014, brands, celebrities and publishers used the photo- and video-sharing app to develop a presence on social media and engage with younger age groups, and these were some of the best. (Adweek)

The year's biggest mobile marketing shifts

Mobile advertising was on the rise this year thanks to a handful of big changes in the mobile space, including the rise of beacons and Facebook's new ad server, Atlas. (Adweek)

Adweek's top press stories of the year

Kim Kardashian was a big draw, from her Vogue cover with husband Kanye West to her scandalous Paper magazine photo shoot. Readers also enjoyed the hottest magazine covers of the year. (Adweek)


Around the Web:

Advertising trends that didn't take off this year

The Wall Street Journal looked back at some of the big advertising predictions for 2014 and pulled together a list of 13 that didn't quite live up to the hype. (The Wall Street Journal)

Snapchat's New Year's plans

The photo sharing app announced it will pull user's New Year's Eve celebration footage from around the world for all users to see and will display the footage in Times Square. (The New York Times)

Sony insiders could have helped in cyber attack

One security firm has a theory that North Korea was not behind the attack on Sony, but instead it was orchestrated by at least one former employee. (Time) 

Facebook avoids invalid click charges

A federal appellate court ruled Facebook will not face any charges or fines to pay-per-click companies, which had alleged the social site charged them for "invalid clicks." (Media Post) 

Target responds to blowback from its Annie ads

A new ad for the "Annie for Target" clothing line is getting some backlash for featuring a white model when the star of the film is black. (New York Magazine)

18 creative minds of 2014

Fast Company compiled a list of 18 people, including Shonda Rhimes and John Oliver, who made the past year more creative with their work. (Fast Company)

Urban Outfitters ad gets banned

One of the company's photos, featuring an ultra-skinny model, was banned by the Advertising Standards Authority after the organization ruled the image was irresponsible and potentially dangerous. (The Daily Mail)

BMW faces roadblocks in China

A handful of BMW dealers in China said they would not accept any more cars unless BMW lowers sales targets for 2015 and pays dealers a subsidy. (The Wall Street Journal)

Ashton Kutcher joins Wrigley's

Kutcher will be the new face of the Wrigley's chewing gum brand Extra, with spots running for 16 weeks beginning January 1. (The Drum)

Amazing ads from around the world you missed

These eight ads from around the world may not have been on your radar this year, but they are definitely worth watching. (Mashable)


Industry Shake-Ups: 

Goodness Mfg. founders head to Deutsch L.A.

Three co-founders of Goodness Mfg., Paul Keister, Bob Cianfrone and Tom Adams, will join Deutsch L.A. as executive creative directors in the new year. (Adweek)

Enterprise Holdings hires Isobar

The car rental company hired Isobar, owned by Dentsu Aegis Network, as its new digital agency. (Media Post)