24 Hours in Advertising: Thursday, Jan. 1, 2015

The best branded Instagram videos, 2014's top press stories and a new theory in Sony hack

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Here's everything you need to know about the last 24 hours in advertising, in case you blinked.

Buzzing on Adweek:

The best branded Instagram videos
In 2014, brands, celebrities and publishers used the photo- and video-sharing app to develop a presence on social media and engage with younger age groups, and these were some of the best. (Adweek)

The year's biggest mobile marketing shifts
Mobile advertising was on the rise this year thanks to a handful of big changes in the mobile space, including the rise of beacons and Facebook's new ad server, Atlas. (Adweek)

Adweek's top press stories of the year
Kim Kardashian was a big draw, from her Vogue cover with husband Kanye West to her scandalous Paper magazine photo shoot.

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