24 Hours in Advertising: Friday, May 1, 2015

Dick's launches female-driven campaign, and Facebook raises $10 million for Nepal

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Here's everything you need to know about the last 24 hours in advertising, in case you blinked.

Buzzing on Adweek:

Netflix orders Green Eggs and Ham series
A 13-episode animated Green Eggs and Ham series is making its way to Netflix, which announced the news with a wonderful Dr. Seuss-inspired poem. (Adweek)

Dick's Sporting Goods' new campaign is just for women
Dick's Sporting Goods and Anomaly launched a new campaign dedicated to busy, fitness-loving women, as women are spending more and more on athletic wear. (Adweek)

Tennessee courts travelers with live music 
Indie rock band The Black Cadillacs performed a live show at 35,000 feet on a Memphis-bound Southwest Airlines flight to promote Tennessee tourism and the city's music culture. (Adweek)

Ink made from diseased lungs gets smokers to kick the habit
BBDO Proximity Thailand found a way to get more smokers to think about quitting by creating ink made from diseased lungs.

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