2 Ads, 2 Shops, Same Headline

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A new ad from Keiler & Co. for the financial planning magazine Bloomberg Personal bears a striking resemblance to a 10-year-old ad for Barron’s, created by Angotti, Thomas, Hedge.
The headlines of both ads (shown here) read, “Lowest cost per millionaire,” a play on the media buying term, cost per thousand.
The Keiler folks in Farmington, Conn.,

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