12 Easter Eggs You Probably Missed in Apple’s Incredibly Detailed Holiday Ad

From Sonic Youth to streetwear, there's a lot hidden in plain sight

The Supreme logo is easy to spot, but did you notice the Nike OG Cortez sneakers? Apple

Apple’s holiday ad for 2018 is, at first blush, a charming story of a young woman learning to embrace her artistic gifts. She toils away for a year on a mysterious creative project, only to be held back by her own insecurities about letting others see what she has been working on.

@griner david.griner@adweek.com David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."