International Women's Day

100 Women in Marketing Share Their Greatest Challenges From a Year of Isolation

'I felt sad, I felt unable, I felt ugly, I felt alone'

A word cloud visualizes the terms used most by 131 women who shared with Adweek their challenges from the past year.Adweek illustration via wordcloud.timdream.org
Headshot of David Griner
By David Griner

 

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When International Women’s Day arrived in 2020, the world was unknowingly poised at the threshold of a year that would test everyone in ways they’d never experienced before. And the weight of the Covid-19 pandemic’s impact would overwhelmingly fall on the backs of women.

After a year defined by economic, physical and emotional hardship—all under a smothering cloud of lockdown-fueled isolation—Adweek asked women in advertising, marketing and related industries to share their experiences for International Women’s Day 2021.

We

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Headshot of David Griner

David Griner

David Griner is Adweek's international editor and host of the Adweek podcast, "Yeah, That's Probably an Ad."

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