Brand Marketing The 10 Most Watched Ads on YouTube in July By Tim Nudd|August 10, 2015 Share By Tim Nudd|August 10, 2015 Share Procter & Gamble's Always brand picked a good title for its "Like a Girl" followup last month, as the "Unstoppable" video proved to be just that on YouTube. The Leo Burnett production led all new commercials on Adweek and Google's YouTube Ads Leaderboard in July, racking up almost twice the views as its closest competitor, Coca-Cola. Meanwhile, GoPro placed two spots on the list, making five for the year. And Coffee-mate, Nature Valley and Nitro Circus Tour make their 2015 debuts on the list. See all 10 spots below. Note: To be eligible for Adweek and Google's YouTube Ads Leaderboard, videos must be marked as ads on YouTube (i.e., they get some paid views) but must also earn significant organic views. The algorithm factors in paid views, organic views and audience retention (how much of a video people watched). 1Scrubbing Bubbles “What Sharing A Bathroom Is Like” Creative Agency: Ogilvy / Buzzfeed Media: PHD Views: 1,007,331 2Apple “iPhone – Hardware & Software” Creative Agency: TBWA\Media Arts Lab Media: OMD Views: 1,056,882 3GoPro “Twiggy the Waterskiing Squirrel” Creative Agency: GoPro Original Productions (TBC) Media: Performics Views: 2,035,837 4Nature Valley “#RediscoverNature” Creative Agency: Cossette Media: Cossette Views: 2,151,409 5Coffee-mate “The Natural Bliss Café” Creative Agency: 360i Media: MetaVision Views: 3,340,845 6Vivo Smart Phone “Minions” Views: 3,581,028 7Nitro Circus Tour “History Made! First Ever BMX Quad Backflip” Creative Agency: Nitro Circus Media: Nitro Circus Views: 10,055,441 8GoPro “HERO4 Session: So small. So stoked” Creative Agency: GoPro Original Productions Media: Performics Views: 12,271,205 9Coca-Cola “Remove labels this Ramadan” Creative Agency: FP7 DXB & Memac Ogilvy Views: 16,296,789 10Always “#LikeAGirl – Unstoppable” Creative Agency: Leo Burnett Media: SMG Views: 30,409,649 Adweek Adweek