The 10 Most Watched Ads on YouTube in April


Kobe Bryant's retirement ads were as dominant as the NBA star himself on the April 2016 YouTube Ads Leaderboard, presented by Google and Adweek, ranking the most-watched ads of the month on the video site.

Bryant spots took the top two spots—one for Nike, and one for Apple. And the latter brand had a great month overall, placing four ads in the top 10.

See all 10 spots below.

Note: To be eligible for Adweek and Google's YouTube Ads Leaderboard, videos must be marked as ads on YouTube (i.e.,

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