The 10 Best-Perceived Brands Among Consumers in 2016 (So Far)

When it comes to brands, familiarity doesn’t breed contempt, at least according to YouGov BrandIndex, which released its midyear rankings of best-perceived brands today.

@ChristineBirkne christine.birkner@adweek.com Christine Birkner is a Chicago-based freelance writer who covers marketing and advertising.
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