Y&R/Chiat Alum Offers Self-Loathing Soliloquy

By Kiran Aditham 

It looks like Kimberly Mok’s “Manifesto Manifesto” generated a fair amount of response from the ad community including folks like our old pal Rich Siegel, he of Red Lobster ad forecasting fame and the man behind the blog, Round Seventeen.

Once again, Siegel, who held senior creative stints at TBWA\Chiat\Day and Y&R, adds his brand of wit to the mix in a lengthy post/poem of sorts simply dubbed, “Self-Loathing.” The opening salvo below should let you know where things are headed. You can read Siegel’s full ode to copywriters and those who snark here.

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