DAVID Miami hired Jon Carlaw as director of strategic planning, responsible for executing creative media and communication strategies for clients including Coca-Cola, Kraft-Heinz and Burger King.
Carlaw joins the agency full-time after spending a year and a half as freelance strategy director, working with agencies including Johannes Leonardo, McKinney, Preacher and Noble People, in addition to DAVID. Prior to that he spent nearly nine years with W+K Portland as a communications strategy and associate media director, working with clients including Coca-Cola, Target, Chrysler/Dodge, Electronic Arts and Ubisoft. Before joining W+K he spent a little over two years as a media supervisor with CP+B Miami, where he focused on the agency’s MINI Cooper account, helping to establish the brand in the U.S. and winning a Cannes Titanium Lion. He has also held media positions at Intermark Group, FCB Chicago and Ogilvy & Mather.
“Jon brings with him deep expertise and powerful insights for brand building and communications planning, which is why he’s perfect for DAVID and our clients,” said DAVID Miami co-founder and CCO Anselmo Ramos. “We’re so happy to have him part of the team.”