It seems like W+K toned down their car adverts since the PETA incident. Yeesh, it was just a monkey but understandable why PETA went apeshit. We’ve covered that whole snafu so feel free to check it out.
This piece on the other hand feels very safe. It’s just a typical off-road concept and a very nice one for what it is. You’d think the monkey incident got enough press that W+K might have considered keeping that envelope stretched. Oh well.