Update: This shoot is for Microsoft’s search business (codename Kiev) — which JWT has already won. This is not to be confused with codename Pink/Tribe, the mobile business that’s being kept on the down low.
This is why we need interns. I’m hearing that right now, JWT’s (NY) super-secret campaign (but less secretive than the pitch for mobile) for Microsoft’s search business is being shot down on Houston here in Manhattan. Damnit, I may go dark for awhile and go seek them out. I’ll be the guy in the trench with aviators and an umbrella. And a tiny camera!
I’m told the team is shooting two New York well-knowns. Oops, did that just slip out?
Ten points for the spy who sends me pics of video of the crew in action (agencyspy @ mediabistro dot com).
More: “Codename Pink, Er, Tribe; Whatever, This is About Microsoft’s New Search Tool and Campaign”