Wednesday Stir

By Kyle O'Brien 

-Hulu keeps bringing out the sports stars for its “Hulu Sellouts” campaign, this time partnering with Charlotte Hornets point guard LaMelo Ball to help spread the word that “Hulu Has Live TV.” His version of the campaign has taken a tastier approach than his predecessors, with Ball promoting his own brand of cereal: LaMelo’s.

-Ukrainian design studios are enduring and adapting as the invasion by Russia continues to bombard their country.

-To help raise awareness and resources for the missing women of Mexico, FCB Mexico launched “Empty Rooms, Cuartos Vacíos,” a new creative platform to raise awareness and financial support for families of victims.

-On the latest episode of the Young Influentials podcast, Asian food brand Omsom co-founder Kim Pham discusses the major role food plays in her life.

-The next wave of consolidation at WPP is underway with three planned mergers, including GroupM media agencies Essence and MediaCom combining as a single entity as EssenceMediaCom.

-Erich and Kallman is helping Friendly’s get its groove back with a new campaign centered around ice cream.

-Degree has hosted an inclusive marathon in the metaverse, a virtual event called the Degree Metathon.

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