Wednesday Stir

By Kyle O'Brien 

-The Berkeley content creation studio has created a new campaign for the Hull Public Library, located in a peninsular community on the Massachusetts coast just south of Boston. The campaign “Where Great Books Meet Local Legends,” features three Hull residents reading from job-appropriate books. Captain Peter Mahoney of the fishing vessel Windemere reads from Moby Dick, Sean O’Neill of O’Neill Tire and Auto recites a passage from Zen and the Art of Motorcycle Maintenance and James Hardison, the restoration artist for the Paragon Carousel, quotes Seabiscuit.

-The invasion of Ukraine is unfolding across social media platforms. That dynamic puts advertisers, concerned about appearing next to war coverage, in an awkward position, leading to some blocking ads from appearing next to content on platforms like TikTok, Snap and Facebook.

-D&AD will continue to accept Russian entries to its 2022 awards but says it will donate fees from the country to the Art Director’s Club of Ukraine.

-Adweek’s David Griner talked with omnipresent ad actor Matty Cardarople on his flawlessly deadpan delivery, unkempt hair and relentless work ethic.

-Black queer love is front and center as Polaroid partners with My Black Queerness, My Queer Blackness for Musings on Love—a social media challenge to highlight images of Black queer identity.

-Are you a shy pooper? If so, razor brand Dollar Shave Club has a solution with its “brown noise machine.”

-Impossible Foods wants to whet the appetite of kids at home with its newest product: chicken-free nuggets shaped like exotic animals.

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