-TBWA chief digital officer Colleen DeCourcy and Y&R CCO Tony Granger are among the judges who will decide the winner of the Grand Effie award. link
-Why the long face, Boost? link
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-Yahoo more than doubled its Q1 earnings from a year ago. link
-Jumptap launched a new rich media platform for mobile apps and the web. link
-Espirit unleashes a semi-nude flash mob. link
-Facebook and Nielsen release study on social media ad effectiveness. link
-LBi Atlanta was named digital agency for the Golden Key account. link
-Bea Arthur will make a posthumous appearance in a PETA ad. link
-Four tips for mobile marketing to kids. link
-Carly Simon’s suit against Starbucks gets denied. link
More: “Tuesday Odds and Ends”