-72andSunny launched a “Thirst For More” campaign for Coors Light centered around a 30-second “Refresh For What’s Next” spot (video above).
-International telecom conglomerate Altice has selected WPP’s Wavemaker and Y&R as media and creative agencies of record for its U.S. division.
-Adweek has a handy timeline of WPP’s acquisitions over three decades.
-Omnicom is streamlining its branding, design and research services under one Brand Consulting Group division.
-VML director of inclusion and cultural resonance God-is-Riverafour mistakes not to make advises on when it comes to diversity.
-Marks & Spencer’s top marketer, Patrick Bousquet-Chavanne, is leaving at the end of May.
-Former Kinetic CEO David Krupps joined independent OOH agency Billups as chief revenue officer.
-Bicoastal production company Rocket Film added Nick Piper to its directorial roster.