-Kind Snacks teamed up with Funny or Die and Anna Farris for a spot featuring Farris reading reviews of rival protein bars (video above).
–Peter Dinklage and Morgan Freeman a Super Bowl ad will star in for PepsiCo’s Doritos and Mountain Dew brands.
-Droga5 launched a “Seize The Awkward” suicide prevention campaign for the Ad Council.
–Keanu Reeves will be the latest celeb to star in a Super Bowl spot for Squarespace, whose ad will be created in-house this year.
-Expedia consolidated its global account with Saatchi & Saatchi.
-Nestle is selling its U.S. confectionary brands to Ferroro for $2.8 billion.