-FCB’s Susan Credle and biological anthropologist Dr. Helen Fisher took some time at Cannes to discuss the parallels between dating and marketing (video above).
–Cheil London is launching a new healthcare division called … you guessed it … Cheil Health.
–The Watergate Hotel is marketing itself by basically saying, “Hey, remember Richard Nixon?”
–Regional tire and automotive brand Belle Tire named Pittsburgh’s MARC USA as its new agency of record.
–Super-hip Brooklyn ice cream brand Phin & Phebes named Madwell its new agency of record. Agency co-founder/CEO David Eisenman also recently invested in the company.
–In case you needed further evidence that Facebook rules the ad game now.
–Adidas has a secret to achieving growth: fire a bunch of people!
– Independent Dallas agency Firehouse named media director Nichole Kirsch as a principal, effective immediately.