-Grey London launched a new “#SnackSmart” campaign for Go Ahead! with a 30-second spot (video above).
-VFX studio Digital Domain appointed Ken Roupenian as vice president, digital studio.
–Global experiential marketing agency GMR appointed Tania Dsouza as digital technology director, ideation.
-Adweek introduces “The New Generation of Hybrid Creatives.”
-Ruffian launched a new Los Angeles office on Sunset Boulevard.
-Visit Santa Barbara appointed Cutwater as its AOR.
–Los Angeles-based commercial production company Native Content added Iain Mackenzie to its directorial roster.