Wednesday Morning Stir

By Erik Oster 

-Bizarrely named New York-based agency Office of Baby launched a new campaign for Icelandic lower-sugar yogurt brand Siggi’s called “Not too sweet is sweet enough” (video above).

-Pizza Hut selected GSD&M as its creative agency of record, following a review.

-Dunkin’ Donuts sent its media account to Publicis Groupe.

-Adweek examines how the industry reacted to Publicis’ “pause” at Cannes.

-BMB hired VCCP deputy executive creative director Matt Lever as chief creative officer.

-Eau Palm Beach Resort & Spa selected Catch New York as its digital and media agency of record.

-Google is rebranding its adtech suite.