-Iris launched “Staying Ahead of Fear” for Shell (video above).
-Global digital agency Mirum (part of J. Walter Thompson) acquired a majority stake in German full-service digital agency RSK.
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-Adweek examines “Fast-Food Mascots That Should Live Again, and Who Should Stay Dead.”
-Hormel Foods Corp. reached a deal to acquire Applegate Farms.
-Digiday asks “Is this the most intrusive ad on the Internet?”
-BrandZ released its “Top 100 Most Valuable Brands” study.
-Nielsen’s UK Consumer Confidence Index hit a nine year high.
-Mashable examines what happens next for Re/Code and Vox.