Wednesday Morning Stir

By Erik Oster 

-Iris launched “Staying Ahead of Fear” for Shell (video above).

-Global digital agency Mirum (part of J. Walter Thompson) acquired a majority stake in German full-service digital agency RSK.

-Adweek examines “Fast-Food Mascots That Should Live Again, and Who Should Stay Dead.”

-Hormel Foods Corp. reached a deal to acquire Applegate Farms.

-Digiday asks “Is this the most intrusive ad on the Internet?

-BrandZ released its “Top 100 Most Valuable Brands” study.

-Nielsen’s UK Consumer Confidence Index hit a nine year high.

-Mashable examines what happens next for Re/Code and Vox.