-Sean John launched a ridiculous, very NSFW spot for Diddy’s new fragrance, 3AM (video above).
-Citi launched a global media review, only inviting roster shops to participate.
-The Drum explains “Why creatives should approach data like Sherlock Holmes.”
–Norm Alger, vice president, group director, creative, Digitas Health LifeBrands, talks music in advertising.
-Direct Marketing Association (DMA) created the first Copywriters’ Census in the UK.
-The City of Los Angeles filed a civil complaint against Wells Fargo which “contends the largest California-based bank violated state and federal laws by misusing confidential information and failing to notify customers when personal information was breached.”
-Lima-based ad agency Circus Grey launched a print campaign promoting the Suzuki Ciaz’s assisted reverse parking feature.
-After years tied up in legal limbo, advertisers can once again license “Y.M.C.A.” by the Village People.