Wednesday Morning Stir

By Erik Oster 

-Lg2 Quebec created this PSA (video above).

-Over half of UK millenials think brands can be a force for good, but 40 percent find brands’ social media tactics annoying.

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-Intel has doubled its blog traffic in less than a year.

-How Campbell’s tomato soup became a legendary brand.

-Virgin Trains changes ad strategy in new campaign.

-There are some winners and a few losers in Publicis Groupe’s reorganization.

-Samsung is producing a sitcom about a fictional employee called “The Best Future.”

-Saatchi & Saatchi launches a new agency in Turkey.

The Economist is emphasizing quality over quantity with its new ad measure.

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