Tuesday Stir

By Minda Smiley Comment

-Not sure what to get your loved ones for Christmas this year? Try eggs, says Energy BBDO in a tongue-in-cheek holiday campaign (above) for the American Egg Board.

Chris Garbutt and Colin Mitchell have departed their companies—agency network TBWA\Worldwide and McDonald’s, respectively—to launch a new creative consultancy called Pltfrmr. The two told Adweek that Pltfrmr (pronounced “Platformer”) was developed through conversations during quarantine about how to rebuild the concept of an agency from the ground up, with equal perspectives from both the agency and client sides.

-DDB has promoted two of its regional leaders to global positions.

-GroupM North America CEO Kirk McDonald talks fixing media with Ad Age.

-The 4A’s is looking for a vice president of marketing and communications.

Martin Sorrell called for his successor Mark Read to resign, says the Financial Times.

-FutureBrand North America has appointed Eliza Yvette Esquivel as chief strategy officer.

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