Tuesday Stir

By Erik Oster 


-W+K London crafted an ode to cooks everywhere with this “Where there are Cooks” spot for Lurpak directed by Kim Gehrig of production company Somesuch (video above).

Holding companies’ stocks plunged yesterday amidst the coronavirus outbreak and market volatility.

-Brands can now pay for sponsored trends on Reddit. Reddit users, of course, are notoriously welcoming of sponsored content and sure to be thrilled by this development.

Olympics ad revenue could disappear in the event of a cancelation.

-Independent full-service agency The Gate New York hired McCann vet Brie Moran as svp, director of business development. She joins the agency from full-service digital agency DFO Global Performance Commerce.

-Dentsu Aegis Network Merkle opened a new office in Aberdeen.

-Creative communications agency Praytell promoted longtime partner Beth Cleveland to global president.

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